How to Select the Luxury Watch [buyer’s Guide]

Seiko Presage “Cocktail Time” Automatic Watch

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Seiko Presage “Cocktail Time” Automatic Watch

BUY AT LONG ISLAND WATCH

Seiko’s “Cocktail Time” series is one of my favorite dress watches to recommend to newbies collectors. If you don’t know already, Seiko has built a reputation for producing affordable watches that punch way above their weight regarding quality and performance. For well under $500, this piece comes with beautiful intricate details and decent finishing across its 40.5-millimeter brightly polished stainless steel case. However, the biggest selling point is the watch’s dial.

Created in collaboration with a famous bartender in Japan and dubbed the SSA343j1, the dial is designed to feel and look like a perfectly balanced drink. A sunburst dial, the component features hints of vibrant silver and blue capable of lighting up your wrist at the right light angle. It’s the type of dial you’d expect to come across at a price point perhaps 2-3 times the watch’s price point. This is an easy pick if you are looking to dip your toes into the realm of watches.